Kuala Lumpur, 29 November 2024 — Carousell, a leading recommerce and classifieds platform in Southeast Asia, has released its first “Year-in-Secondhand” insights, spotlighting Malaysia as the regional leader in secondhand Men’s Fashion transactions.
Carousell data trends also reveal how festive periods like Hari Raya and Chinese New Year drive seasonal surges in demand for secondhand furniture and fashion, showcasing Malaysia’s active participation in the circular economy.
Malaysia Tops the Region in Men’s Fashion
Men’s Fashion reigns as Carousell’s third top-transacted category for secondhand items across the region; with Malaysia driving almost 40% of regional transactions. Malaysians are increasingly turning to pre-loved fashion to balance affordability, sustainability, and style.
Festive seasons further amplify demand for secondhand, including that for muslimah fashion, as users prepare to refresh their wardrobes for celebrations. Opting for secondhand clothes in Malaysia saved the equivalent of 1,250 tonnes of carbon emissions—a positive impact akin to washing over 5.7 million loads of laundry.
Malaysian sellers on Carousell earned an average of around RM2,800 this year from their secondhand sales. These figures underline Carousell’s role in empowering Malaysians to make extra cash from decluttering, making it both a win for the wallet and the planet.
Key Insights from Year-in-Secondhand in Malaysia
- Demand for old phones: Searches for iPhones and older models such as iPhone 11, 12 and 13 continues in top 15 keyword searches despite new releases. Besides selling these in-demand phones themselves on the platform, Malaysians can consider selling phones directly to Carousell for more convenience and instant cash.
- Nostalgic Tech: Digital cameras are trending as Malaysians embrace retro photography.
2000s digital cameras continue to trend, with searches for “digital camera” doubling in ranks from 51st place in 2023 to 17th in 2024 - Nighttime Activity: Malaysians are most active between 9 to 10pm, with peak activities taking place at night across selling, buying and searching
Carousell’s Role in the Circular Economy
“Our leadership in key markets provides deep insights into consumer behaviour and preferences, which allows us to create programs that drive sustainable shopping across the region. Festive seasons show how Malaysians use secondhand as a thoughtful way to prepare for celebrations, making choices that benefit their communities and the planet,” said Ms. Jingzhi Peh, Regional Head of Goods at Carousell.
To encourage more Malaysians to make secondhand their first choice, Carousell has been enhancing features to make secondhand transactions more trusted and convenient
- On-platform payments: Users can pay directly on Carousell using FPX online banking, GrabPay, credit cards and debit cards. Buy Now Pay Later options are available in selected programmes, such as Certified Mobiles.
- Carousell Official Delivery: Users can arrange for delivery directly on the platform via PosLaju and enjoy exclusive discounted delivery rates
- Sell to Carousell: Users can sell items like luxury bags and mobile phones directly to Carousell for cash, with consignment and trade-in options for selected items.
- Carousell Certified programme: Carousell Certified listings for mobile phones undergo thorough quality checks by authorised Certified Partners or the Carousell Official Store, and come with warranty and moneyback guarantee.
Visit carousell.my to discover the many ways to buy, sell, and give secondhand items a new life.
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