Elon Musk has criticized legacy automakers for refusing to license Tesla’s Full Self‑Driving (FSD) software, calling their reluctance “crazy.” Yet recent industry moves show the hesitation is strategic.
Elon Musk Calling Competitors “Crazy”
Rivian is building proprietary chips and exploring robotaxi ambitions, while Ford announced plans to develop in‑house eyes‑off driving software by 2028, citing cost savings and tighter integration. Experts note automakers view autonomy as brand‑defining, making reliance on Tesla less appealing.
Nvidia has further lowered barriers with its Alpamayo toolkit, enabling companies like Mercedes‑Benz to build advanced driver‑assistance systems. Analysts argue in‑house solutions provide cheaper, more cohesive integration across software, sensors, and actuators.
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