KUALA LUMPUR, 17 July 2024; iMotorbike, Southeast Asia’s leading online platform for buying and selling pre-owned motorbikes, has released randomised user data including purchasing and consumer preference trends. The data highlights key trends, preferences, and behaviours of motorbike enthusiasts and buyers in Malaysia, offering an in-depth insight to understand and capitalise on the dynamic landscape of motorbike commerce.
Gil Carmo, CEO and Founder of iMotorbike shared, “We have served thousands of customers in Malaysia, selling and buying thousands of motorbikes since 2021. Over the years, we have continued to see our customers’ preferences evolve and have stayed ahead of their needs. The data we are sharing is a fascinating insight into the motorbike community in Malaysia and has helped us better understand how best to serve our customers.”
The iMotorbike user trends use the platform data starting from July 2021 to July 2024.
Malaysians have a clear preference for brands
Based on the data, motorbike riders in Malaysia have a clear preference for brands and models of bikes that they like. The Honda RS150R (4.8 per cent) emerges as the most popular motorbike, while Yamaha (32 per cent) is the most sought-after brand.
Here are several infographics that showcase the statistics and data for iMotorbike consumers:
Furthermore, the user trend data highlights Malaysians’ clear preferences in motorbike types, with Moped, Naked, Scooter, Super Sport, and Touring ranking as the top choices. Meanwhile, the average age of 31.6 years for buyers and 38.9 years for sellers underscores the broad appeal of motorbikes across diverse age groups, reflecting their pivotal role in fulfilling the mobility needs of Malaysians.
For more infographics and information, find out more here. Motorbikes remain a popular choice of transportation for locals
According to Transport Minister Anthony Loke, Malaysia has over 16,773,112 registered motorbikes. Nearly 83 percent of Malaysian households own a motorbike, making it the second most popular mode of transportation in the country. With worsening traffic congestion and an increase in gig jobs for extra income, the number of motorbike owners in Malaysia is steadily rising.
Based on iMotorbike’s research and understanding of the market, the growth of the nation’s GDP is expected to further boost the motorbike market in Malaysia.
“Nowadays, it is clear that motorbikes have become an essential mode of transportation for many Malaysians. The insights from our data are crucial for understanding how more Malaysians are using motorbikes in their daily lives. At iMotorbike, we’re committed to staying ahead of these trends to better serve our customers and ensure that they have access to the best options available in the market. From different types of motorbikes to
a wide range of colours, we are ready to provide the best service to meet the diverse needs of our customers,” said Sharmeen Looi, CMO and co-founder of iMotorbike.
Founded in 2016, iMotorbike aims to address the gap in the two-wheeler market, to enable users to buy and sell pre-owned motorbikes on a secure marketplace. Utilising a detailed 170-point inspection, iMotorbike ensures that secondhand motorbikes are in excellent condition, both in appearance and performance.
Follow us on:
Read More News at #latestmalaysia #BusinessNews and #WorldFuture
