There is a big demand these days for influencers to promote products made by companies of any size. However, the drawback of this is the fact that it can saturate or ruin a brand. This is a key reason why luxury brands are facing the problems they are now, as their customer base grew bigger through this form of marketing.
Influencer factory infuriating netizens
Netizens state that this “influencer factory” is very creepy, as they feel it reminds them of a Black Mirror episode. Furthermore, it does seem a little chilly as these girls are confined to small spaces that look like rooms while they’re talking and promoting items.
Others are seeing this as a larger business opportunity. Furthermore, this may help empty spaces to be rented out for this very purpose. Most times, being an influencer will help if you have a proper set up, which can be expensive for the average person.
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