KUALA LUMPUR, July 12 (Bernama) — CIMB Bank Berhad and CIMB Islamic Bank Berhad has reached a key milestone in the CIMB MicroBizReady programme.
112 participants from the B40 community have been upskilled with sound business knowledge and a solid grasp of digital tools to power their businesses for growth.
The ceremony was officiated by Dato’ Abdul Rahman Ahmad, Group Chief Executive Officer of CIMB Group, as well as May Wong, Head of Group Communications & Corporate Social
Responsibility, Taylor’s Education Group.
Dato Abdul Rahman said, “The CIMB MicroBizReady programme is tailored to help future proof micro businesses in reaching their goals and dreams. Its objectives reflect CIMB’s commitment to support the SME and B40 communities, underscoring the Bank’s aim of becoming a ‘purpose-driven organisation’, an important strategic theme in our Forward23+ business strategy.”
The latest cohort included Muhammad Amirul Kamaruddin, owner of Soliloquy Enterprise, specialising in canvas tote bags and various types of apparel as well as Intan Ziana Harun, proprietor of Pasar Mini Coart, selling sundry goods.
Given the pandemic special attention was placed on building an effective website for online sales, facilitated by EasyStore Malaysia. For their hard work and diligence during the programme, twoyear subscriptions to EasyStore worth RM5,988 were awarded to the five top participants as encouragement for them to mobilise their business immediately.
In August, a new cohort will undergo similar training, focusing on the differently-abled community.
