AllAce Burger & Chicken, formerly Wallace, has taken Malaysia by storm, expanding to 65 outlets in just 18 months since its 2023 debut in Bandar Sungai Long, Selangor. Digital creator Umar (@umarmaggi) praised its brilliant business model on X, spotlighting its affordability—whole fried chickens priced at RM19, now RM25—and a unique employee share program boosting performance. Founded by the Hua siblings in 2000, the chain boasts 20,000 outlets in China. With 15 outlets already halal-certified and more underway, AllAce’s fast, frugal, and scalable approach, backed by a solid backend, saw 25 outlets open in April 2025 alone, targeting Malaysia’s diverse market.
AllAce Burger
Follow us on:
Read More News on Business News Malaysia
Read More News on SG Business News
Read More News on World Future TV
