Michael Wolf: AI search reshapes the web’s “front door”
Photo by Igor Omilaev on Unsplash.
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Michael Wolf: AI search reshapes the web’s “front door”

1 min read

Activate CEO Michael J. Wolf’s 2026 Technology and Media Outlook highlights two frontiers: AI search and spatial computing. He charts a licensing-heavy ecosystem for AI search, with third-party partnerships and emerging GEO firms, and notes AI has added a “processing and planning” step to user behavior.

Michael Wolf: AI Research Reshaping Web

Monthly generative AI users rose sharply, with 128 million engaging across use cases led by concept explanation. Looking ahead, Wolf predicts a platform shift from smartphones to spatial devices, powered by smart glasses and VR where Apple and Meta are investing. He outlines requirements for ubiquitous spatial wearables: see-through, ambient, connected, and trained on real-world data.

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Michael Wolf: AI search reshapes the web’s “front door”
Photo by Igor Omilaev on Unsplash.

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