SEA Companies struggle to sync sustainability policies and priorities
Photo by Anders J on Unsplash.
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SEA Companies Now Struggle to Sync Sustainability Policies and Priorities 

1 min read

Corporate travel landscape is undergoing a significant transformation with an increasing emphasis on sustainability. According to ESG News, a remarkable 71% of businesses have established sustainability policies, reflecting a growing recognition of the importance of environmental responsibility in the corporate travel sector. 

This shift is not only acknowledged by conscientious businesses but is also echoed by 74% of business travellers who view sustainable travel as a fundamental responsibility of their companies.

However, despite the rising awareness of sustainability in corporate travel, integrating eco-friendly practices into overarching travel strategies remains a formidable challenge. This challenge is particularly pronounced when juxtaposed with other pressing business priorities such as cost management and operational efficiency.

New research from TruTrip, a travel management company in SEA has uncovered a striking disparity in how companies prioritise sustainability in comparison to other business objectives. While numerous organisations express a commitment to sustainable practices, our data reveals that only one-fifth of the surveyed companies place sustainability among their top three priorities. 

SEA companies struggling to sync sustainability policies

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This disconnection between rhetoric and action highlights the hurdles faced by companies in effectively integrating sustainability into their core operational strategies. Follow-through matters. Companies must go beyond posturing for good PR, posting on Earth Day, and appealing to the eco-friendly consumer. We must put action behind our words, and develop attainable sustainability goals, even if that means starting small.

For businesses seeking to bridge this gap and foster a more sustainable approach to corporate travel, the key lies in identifying innovative solutions. According to SAP Concur Global Business Travel Survey, popular measures taken by business travellers to reduce environmental impact include: using public transportation (34%), reducing the total number of trips by combining nearby ones into a longer trip (33%), and prioritising alternatives to air travel, such as car or rail (31%).

These solutions should simplify the integration of sustainable practices without compromising on the goals of growth and cost-effectiveness. Embracing such strategies not only fulfils environmental responsibilities but also aligns with the long-term interests of the company and its stakeholders.

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SEA Companies struggle to sync sustainability policies and priorities
Photo by Anders J on Unsplash.

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