MATRADE: SMEs Should Go Digital To Survive

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Kuala Lumpur: Matrade urges local SMEs to go digital for them to survive this pandemic, saying they should adopt sustainable strategies to maintain relevancy.

“I urge companies to innovate, be flexible and get accustomed to transformation. Companies must be able to adapt to situational changes and adopt sustainable strategies to maintain relevancy in the global market,” says Ministry of International Trade and Industry (MITI) Deputy Minister, YB Senator Datuk Lim Ban Hong.

Close to 3,000 Malaysian enterprises gained export knowledge and tools to compete in the global trade arena following this year’s eNational Export Day (eNED@2021).

“The pandemic has taught us a hard lesson, that agility and resilience are of utmost importance. Technology has become even more important and is a vital tool that we can bank on to expedite business recovery.  eNED is a testament of our commitment to the digitalisation of trade promotion and development activities,” says MATRADE Chief Executive Officer, Mr Mohd Mustafa Abdul Aziz, during the wrap-up session of the eNED@2021. 

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